Silvi's daycare

I started by reviewing the world in which daycare exists,

Looking at the competition and the audience.

After that, I began to think about what we stand for as a company and our central values.

We decided that the brand should be playful yet still have a responsible image.

The audience tends to travel more through Facebook (parents of young children).

The best way to achieve a more cohesive image is to be known professionally through Facebook and locally.

Then I looked at the competition and found that most competitors have a more carefree social language.

The language should be easy to understand and show the value and benefits of the company's services.

We want to achieve a professional and approachable tone on social media.

Using pastel colors combined with a round font will achieve the goal of being approachable and playful while emphasizing the content itself on our professional team and skills.